The Cacao Crisis: is this the end of Chocolate?
The cacao crisis is a real issue, and it’s bigger than most people think.
This isn’t just about chocolate bars becoming more expensive. It’s about climate change, unfair labor practices, collapsing ecosystems, and broken supply chains. It’s about the future of the farmers who grow cacao, the forests it comes from, and the sacred relationship many cultures have held with this plant for thousands of years.
It’s also about us - the choices we make, the brands we support, and the kind of future we want to be part of.
What is causing the cacao crisis?
There’s no single cause behind the cacao crisis. What we’re witnessing is the collision of multiple global pressures - environmental, economic, and ethical, all converging at once. Together, they are pushing the cacao industry to a breaking point.
1. Climate Change and the Looming Collapse of Global Cacao Production
Cacao trees are remarkably sensitive crops. They require a delicate balance of environmental conditions to thrive: consistent rainfall, warm and stable temperatures, high humidity, and protective shade. However, in the world’s leading cacao-producing countries - Côte d’Ivoire and Ghana, which together account for nearly 60% of global cocoa supply, these ideal growing conditions are rapidly disappearing.
Rising global temperatures, unpredictable weather patterns, and extreme climate events are wreaking havoc on cacao farms. Prolonged droughts are followed by sudden, intense rainfall, disrupting growing cycles and destroying crops. These stressors weaken trees and leave them more vulnerable to disease. One particularly devastating threat is the spread of fungal infections and viruses like Black Pod Disease and Cocoa Swollen Shoot Virus (CSSVD).
The impact is already being felt. According to the World Cocoa Foundation, Ghana lost approximately 15% of its cacao trees to CSSVD in 2023 alone, a staggering blow to one of the country’s most vital industries.
As climate pressures intensify, cacao yields continue to fall. Smallholder farmers, who produce the majority of the world’s cacao, are struggling to cope. Many are seeing their incomes shrink, forcing difficult choices about their livelihoods and future. Some are even abandoning cacao farming altogether.
This looming crop collapse threatens not only farmers and local economies but also the global chocolate industry and millions of jobs connected to it. Without urgent action - investment in climate-resilient agriculture, disease-resistant cacao varieties, and sustainable farming practices - the future of chocolate could be at serious risk.
2. Surging Demand Meets a Fragile Supply Chain
While climate change threatens cacao crops, global demand for cacao is reaching unprecedented heights.
Driven by the rise of plant-based lifestyles and holistic wellness trends, cacao is experiencing a resurgence, not just as the foundation of chocolate, but as a revered superfood and functional alternative to coffee. Health-conscious consumers are turning to cacao for its natural benefits: it's rich in magnesium, theobromine, and antioxidants, supporting energy, heart health, and mood balance without the crash of caffeine.
At the same time, ceremonial cacao, a traditional, minimally processed form of the plant used for ritual and meditation, is gaining traction around the world. More people are embracing cacao as a sacred, heart-opening plant medicine that fosters grounding, presence, and emotional clarity. From wellness retreats to spiritual ceremonies, cacao is now at the centre of a global movement focused on conscious consumption and inner transformation.
A Broken System Can’t Sustain the Boom
But here's the problem: the industrial cacao supply chain was never designed to support this growing demand - especially not in a sustainable, ethical way.
Most commercial chocolate products are still made from cacao grown in monoculture plantations, treated with synthetic fertilisers and pesticides, and harvested under exploitative labor conditions, including child labor and unfair wages. These practices not only degrade the land and harm ecosystems but also leave farmers trapped in cycles of poverty and vulnerability.
The disconnect between skyrocketing demand and outdated production systems is creating a dangerous imbalance - one that threatens to exhaust the already fragile cacao ecosystem. If the global community continues to chase cacao consumption without reforming how it's grown and sourced, we risk accelerating the very collapse we're trying to avoid.
Building a Regenerative Future for Cacao
The solution lies in shifting toward regenerative, transparent, and socially just cacao supply chains. This includes:
- Supporting organic, agroforestry-based cacao farming that restores biodiversity and soil health
- Investing in direct trade relationships that empower farmers and ensure fair compensation
- Promoting education and awareness around the true cost of chocolate and the value of sustainable sourcing
- Encouraging the growth of the ceremonial cacao movement, which honours cacao’s cultural origins and priorities ethical production
Conscious Choices Shape the Future
As consumers, we have power. By choosing cacao products that align with sustainability, ethical sourcing, and environmental stewardship, we can help drive meaningful change across the industry.
Cacao is more than a commodity - it's a living plant with cultural, spiritual, and ecological significance. The choices we make today will determine whether cacao continues to nourish both people and the planet, or becomes another casualty of a broken system.
3. The Hidden Cost of Chocolate: Child Labor in the Cacao Industry
Perhaps the most confronting and heartbreaking reality of the cacao crisis is the ongoing use of child labor - an issue that continues to cast a dark shadow over the global chocolate industry.
Despite decades of corporate pledges and public outcry, child labor remains widespread across West African cacao farms, particularly in Ghana and Côte d’Ivoire, the world's two largest cacao-producing nations. According to a 2020 joint report by the U.S. Department of Labor and the University of Chicago, an estimated 1.56 million children are still engaged in hazardous child labor in these regions.
These children often work in dangerous conditions, exposed to toxic agrochemicals like pesticides and fungicides. Many are tasked with carrying heavy loads of cacao pods through remote and rugged terrain. Some children are trafficked from neighbouring countries or regions, separated from their families, and forced to work in near-bondage. These are not rare exceptions - they are part of the backbone of the commercial chocolate supply chain.
A Broken Promise: The Illusion of Corporate Accountability
Multinational chocolate companies have made repeated public commitments to eliminate child labor from their supply chains - some going back more than 20 years. Yet the pace of progress has been frustratingly slow, and in many cases, superficial.
Rather than addressing the root causes - such as extreme poverty, lack of access to education, and unfair commodity pricing - many efforts have focused on voluntary certification schemes and marketing campaigns that give the appearance of progress without meaningful impact. Critics argue that these actions are often more about brand image than real change.
The uncomfortable truth is this: if a bar of chocolate is cheap, someone else is paying the cost - often a child.
It's Time to Demand Ethical Chocolate
Ending child labor in the cacao industry will require bold, systemic transformation, including:
- Living wages and fair trade pricing for cacao farmers to break the cycle of poverty
- Stricter transparency laws and supply chain accountability, enforced by governments and watchdog organisations.
- Community investment in rural education, infrastructure, and child protection programs
- Stronger consumer awareness and demand for ethically sourced chocolate
Every time we buy chocolate, we are making a choice. We can either support a broken system that exploits the vulnerable or contribute to a movement that values human rights, dignity, and justice.
Chocolate should never come at the cost of a child's freedom. If we truly care about the people behind our favourite indulgence, we must look beyond the wrapper and demand a better future - one that is fair, humane, and sustainable for all.
4. A Surging Commodity Market: When Cacao Outperforms Bitcoin
In a shocking twist that captured headlines worldwide, cacao emerged as one of the hottest commodities of 2024—surpassing even Bitcoin in price growth. Global cacao prices skyrocketed by over 150% in just 12 months, reaching all-time highs and triggering a wave of speculation, media buzz, and market volatility.
At first glance, this might seem like good news. Higher prices should mean higher profits for farmers, right?
Not necessarily. The reality is far more complex - and deeply concerning.
Rising Prices, Rising Pressure
The surge in cacao prices is not being driven by healthy, sustainable market growth. It’s being fuelled by crop shortages, climate-induced production declines, and supply chain instability. As yields drop and demand climbs, cacao has become a volatile investment commodity - more speculative than stable.
This price boom puts enormous strain on the very people and ecosystems that sustain the industry. Smallholder farmers, who make up the majority of cacao producers in countries like Ghana, Côte d’Ivoire, and Nigeria, are not reaping the rewards of these inflated prices. Many remain locked into unfair contracts, receiving only a fraction of the market value for their crops.
Meanwhile, pressure to meet global demand is leading to a wave of negative consequences:
- Increased deforestation as farmers clear protected forests to expand cacao plantations
- Overharvesting and soil depletion, which threaten long-term agricultural viability
- Labor exploitation, as producers scramble to maintain supply at any cost
- Weakened traceability, as large corporations turn to less ethical or unverified suppliers to secure bulk cacao quickly and cheaply
Short-Term Profits, Long-Term Damage
The current cacao boom mirrors other speculative commodity surges - short-term financial gain for investors and corporations, but long-term instability for the people and lands that produce it.
Some major chocolate manufacturers, feeling the pressure of spiking prices, are cutting corners. In an effort to secure volume, they are sourcing cacao from unregulated regions, often where labor laws are weak and environmental protections are minimal. This short-sighted strategy threatens to undermine the already fragile progress being made in sustainability and ethical sourcing.
The Need for a New Cacao Economy
To truly benefit farmers and protect ecosystems, we need to rethink how value is created and distributed across the cacao supply chain. That means:
- Supporting price transparency and fair compensation models
- Incentivising ethical sourcing over cost-cutting shortcuts
- Building direct-trade relationships that reward regenerative farming practices
- Educating consumers about the true cost of ethically produced chocolate
A price spike doesn’t mean progress if it deepens exploitation. The future of cacao and the integrity of the global chocolate industry - depends on creating systems that prioritise resilience, equity, and ecological balance over speculative profit.
Our Mission at Sacred Taste: Honouring Cacao, Protecting the Rainforest
At Sacred Taste, we’re not just witnessing the cacao crisis - we’re responding with intention.
Since 2019, we’ve been preparing for this moment by building a cacao sourcing model rooted in regeneration, reciprocity, and respect. We don’t buy from industrial cacao plantations or mass production networks. Instead, we partner directly with Indigenous communities in the Peruvian Amazon, sourcing wild-crafted, heirloom ceremonial cacao grown in harmony with the rainforest.
Our cacao comes from the Ashaninka people, one of the largest Indigenous groups in the Amazon. They cultivate cacao using traditional, chemical-free methods, without machinery or exploitation. These cacao trees grow naturally under the forest canopy, thriving in biodiverse ecosystems where cacao is a part of the living forest - not a commodity grown at its expense.
This is more than ethical sourcing. It’s a commitment to protecting ancient wisdom, forest integrity, and food sovereignty for generations to come.
Why Wild-Crafted and Ceremonial Cacao Matters
The difference between ceremonial cacao and conventional chocolate isn’t just about taste - it’s about intention, impact, and integrity.
Wild-crafted cacao grows naturally in untouched ecosystems, without synthetic chemicals, irrigation, or deforestation. This method of cultivation helps:
- Support soil regeneration and nutrient cycling
- Protect biodiversity and wildlife habitats
- Preserve the delicate balance of rainforest ecosystems
Ceremonial cacao is also a powerful functional food. Rich in magnesium, iron, antioxidants, and flavonoids, it supports cardiovascular health, mood regulation, and brain function. Unlike heavily processed chocolate, ceremonial cacao contains no additives or refined sugar—just pure, minimally processed cacao that nourishes the body and spirit.
But the true magic of ceremonial cacao goes beyond nutrition.
For centuries, Indigenous cultures have revered cacao as a sacred plant medicine, used in ceremony for healing, connection, and insight. It’s a plant teacher, not just a product. Drinking ceremonial cacao is a practice of slowing down, tuning in, and reconnecting - with ourselves, with each other, and with the Earth.
What You Can Do: Be Part of the Change
The cacao crisis is real - but we are not powerless. Every choice we make has an impact. As conscious consumers, we have the ability to shift the future of cacao away from exploitation and toward regeneration, respect, and reciprocity.
Here’s how you can help make a meaningful difference:
1. Choose Ceremonial, Wild-Crafted Cacao with Transparent Sourcing
Support brands that source cacao directly from Indigenous communities and grow it in biodiverse, chemical-free environments. Look for transparency, traceability, and a clear commitment to ethical, regenerative practices.
2. Say No to Cheap Chocolate with Hidden Costs
Avoid mass-produced chocolate that comes with vague sourcing claims or exploitative labor practices. If a bar of chocolate is suspiciously cheap, someone - often a child or a farmer - is paying the real price. Instead, support companies that invest in people, not just profit.
3. Sip Mindfully
Let cacao be more than a beverage - let it be a ritual. Drink with gratitude for the land, culture, and hands that brought it to you. Every mindful sip is a gesture of respect and reciprocity.
Thank You for Being Part of our Sacred Taste Community
If you’ve been part of the Sacred Taste journey, we thank you from the bottom of our hearts. Your support is actively helping to protect Indigenous cultures, preserve rainforest ecosystems, and safeguard the future of cacao.
In the coming months, we’ll be rolling out a new phase of our mission. We’re integrating our Indigenous-led partnerships into our website so you’ll be able to see - clearly and honestly - where your cacao comes from and how your choices are creating change.
This Is More Than a Supply Chain Issue - It’s a Global Wake-Up Call
The cacao crisis isn’t just about agriculture or commerce. It’s about what we value, how we consume, and who we choose to uplift. This moment isn’t the end of chocolate - it’s the beginning of something more conscious, more connected, and more sacred.
Let’s protect the roots.
Let’s honour the people.
Let’s drink with purpose.
With love
Dan Koch
Founder Sacred Taste
Learn More :
Climate Change and the Looming Collapse of Global Cacao Production